Simplufy

Service

Google PPC campaigns built for high-intent searches

Google Search and Performance Max management for service companies that need calls, forms, estimates, consultations, appointments, and enrollment inquiries from buyers already searching.

System path

  1. 01Query
  2. 02Matched ad
  3. 03Intent page
  4. 04Call / form
  5. 05CRM stage

Why this matters

Paid search should buy booked opportunities — not cheap clicks.

Google PPC captures people already searching for a service, location, problem, or company. Campaigns often fail because traffic lands on a weak page, calls are not tracked, forms do not route into a CRM, or the offer does not match the search.

What we build

A practical google ppc system — not a vague retainer.

01

Intent-matched campaigns

Structure Search and Performance Max around the queries and offers that actually produce booked opportunities.

02

Landing pages that match the query

Send traffic to specific service and industry pages — not a generic homepage that makes buyers work.

03

Conversion and call tracking

Connect form, call, and CRM signals so budget decisions are based on lead quality.

04

Continuous negative and offer tightening

Cut wasted spend and improve creative and landing paths against booked outcomes.

Best fit

Where this work usually starts.

High-intent trade demand

Roofing, plumbing, HVAC, and specialty trades where buyers are already searching for a job.

Consult and enrollment capture

Clinics, coaching, and B2B offers where the conversion is a booked conversation.

Common leaks

What we look for first.

  • Ads pointing at a generic homepage
  • No call tracking or CRM attribution
  • Broad match waste without negatives
  • Offers that do not match search intent
  • Reporting stuck on clicks and CTR

Process

Audit → Build → Improve

Find the leak before spending more money. Share your current account, landing pages, and what a booked opportunity looks like. We will find where spend is leaking.

01

Audit

Find the leak before spending more money. We map the path from traffic to booked opportunity across site, ads, CRM, and follow-up.

02

Build

Connect the pieces that matter: sharper pages, booking paths, paid campaigns, GoHighLevel pipelines, and practical AI where it speeds response.

03

Improve

Marketing should be clear enough to see what is working. We tighten offers, creative, tracking, and handoffs against booked outcomes.

FAQ

Before you hire for google ppc.

Next step

Book a strategy call — or request a free audit.

We look at website clarity, ads and tracking, CRM follow-up, and AI opportunities. No package pitch before we find the leak.